Jammie Dodgers celebrates the moments where kids truly get to be kids. Where the fun and mischievous energy of the moment relaxes the usual rules of sensible behaviour. And adults get to feel, and even share, in the marvellousness of being a kid
To bring the magic of mischief to our audience we teamed up with NERF to win a limited edition Super Soaker.
Competition Microsite
I created a competition microsite to enter, by using a barcode from your on-pack purchase, you could stand a chance to win a NERF Super Soaker. This microsite was designed to be simple, using elements from the key visual and the sticker approach from the main design idea. With little animations, a crumbling cookie button and small transitions to bring a bit of mischief to the digital platform too.
